Selling & Marketing

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9 articles in this collection
Written by Halle Brake and Amy Storey

Why is local food trending?

Being healthy feels good.

Written by Halle Brake
Updated over a week ago

How can you tell if a market is worth attacking?

Calculate the value of your time to tell if a market is worth attacking.

Written by Halle Brake
Updated over a week ago

How do you sell living produce at market?

You can use towers, sale by weight, or flat rate sales to sell living produce at market.

Written by Halle Brake
Updated over a week ago

Should small farmers use social media for marketing?

Small farmer's should use social media marketing and it won't make them seem spammy.

Written by Halle Brake
Updated over a week ago

Should I sell at farmers markets?

Farmers markets are a great first market for local farmers. They're good for high margins, community, & getting more large clients.

Written by Amy Storey
Updated over a week ago

How should I price my herbs?

Small farmers should research local markets and potential customers to set a price point. A baseline price is $1.99/oz.-$2.99/oz.

Written by Amy Storey
Updated over a week ago

Should I sell to restaurants?

If you can figure out a way to serve restaurants, they can be a valuable piece of your marketing strategy.

Written by Amy Storey
Updated over a week ago

Should I sell to a CSA (Community Supported Agriculture)?

Written by Amy Storey
Updated over a week ago

What can I do with extra produce?

When a sale falls through or you have extra produce, you'll need to sell it in a hurry. Here's what you can do - follow Andrew's example.

Written by Amy Storey
Updated over a week ago